After researching Digipaks and Adverts i decided to research artists in the R'n'B websites as well. I chose Fergie due to the fact our music video is of her single 'Glamorous' and will feature the codes and conventions an R'n'B advertisement/webiste would have.
The homepage is simplistic with her latest single 'LA LOVE's music video taking up the whole page. This attracts an audience as it is the main focus of the page. Automatically watching the video will increase it's views and gain more attention. This seems to be a code and convention to a website of any genre and is a good promotional method.
The website homepage also has links to her social media accounts such as: Twitter, Facebook and Google. This is also another promotional method and also allows her fans to have easy access to her social media accounts so they are able to communicate with her whenever, The homepage seems to keep a house theme - black and pink throughout the page. The only other colours are what is on the music video,
The bottom right button then says 'Enter sight' and directs us to her /home.
Here Fergie has an endless scroll of her social media accounts, the dominant: Twitter. This is also easy for her fans to catch up with what she's been up too and communicate with her. She has stuck to her house style: Black and Pink from the other homepage. This page also features her social media accounts at a bar at the top hand right of the page. The top of the page is titled with different locations you are able to access on the website such as "Events" "Albums" "News" "Photos" "Videos" and "Store". Throughout all the website pages it features the same background with the bold picture of Fergie on the left hand side, with her signature name and font on the right hand side. The same font and colouring is featured throughout.
No comments:
Post a Comment